Quality portraits and headshots are so very important to the branding process for any business professional. They create a first impression that can make or break a deal before negotiation even begins. If you were selling your home, would you call a Realtor whose profile image was out of focus or had restaurant dishes in the background? Probably not. You’d want to choose someone who obviously understands polished presentation — start to finish.
So …What’s a Realtor to do when one or two traditional headshots simply won’t do? When one Gary Greene Realtor Alicia Jammer wanted a series of branded images in lieu of traditional basic headshots, she called to discuss ways that we could showcase her smile and personality in a vibrant and consistent manner.
Alicia knew that she wanted something special. She had a vision in mind. She wanted a series of unique images that were bright, fresh, and contemporary. She wanted a variety, yet she also wanted the images to work together so that they could be combined in different marketing materials.
So, that’s what we did. We used two different outfits and a single bright white evenly lit background.
Her smiling face will appear on her property flyers, business cards, online, on printed stationery, and on the personalized notecards that she sends out to her clients and vendors.
Alicia grew up in Houston, so she knows the area very well and has watched it grow over time. She offices in Sugar Land, but has current properties listed from Spring all the way to Rosharon.
The images are fresh, fun, and breezy — and there will be no mistaking Alicia for another Realtor. Her clients and colleagues will recognize her immediately — even from a tiny thumbnail reference photograph, and they will know that she is an energetic, lively and professional who will guide them through the processes of buying, selling, or leasing their next home or investment property.
Thank you for choosing SPCcreative Photography to showcase your beautiful personal brand. It was a such pleasure working with you.
